COMMUNITY REIMAGINED: BUILDING TOMORROW TOGETHER

With SHOWSIGHT REIMAGINED, we have established a universal digital hub where exhibitors, handlers, judges, club members, breeders, and every dog lover can quickly access complete show results, current statistics, interactive profiles, self-managed directories, and detailed breed pages. This platform isn’t just about innovation; it’s about creating an inclusive space for everyone—every club, judge, handler, exhibitor, business, breed, and individual dog.

Since our launch, we’ve been thrilled to hear your fresh ideas and thoughtful questions regarding our new features. We appreciate this feedback and are actively considering your suggestions to enhance the platform. We invite you to engage in an open dialogue and share your comments, questions, and critiques!

While we’re proud of our progress, we recognize that some of these digital innovations may feel new or even daunting. To help you navigate this exciting transformation, we want to explain the reasons behind our redesign and how you can make the most of it, both for your participation in the sport and for the broader community.

WHAT WE’VE BUILT

• A Dynamic Home: A comprehensive and inclusive platform for the dog show community.

• All AKC Show Results: Up-to-date, easily searchable results with links to each dog’s profile. Every dog entered in an AKC show has its own dedicated page, showcasing year-to-date results and the stories behind each dog.

• Ranking System: Celebrating the top dogs in the ring.

• Directories: Listings for clubs, breeders, judges, handlers, photographers, and business owners. Each listing is just under $10 per month, and customized websites start at $29.95 per month. Judges receive free listings.

• Meet the Breed Pages: Comprehensive educational content for all AKC-recognized breeds, developed in collaboration with breed experts. Every breed has its own webpage.

• Affordable Advertising Options: Promote your dog with a dedicated webpage starting at $16.95 per month, advertise in SHOWSIGHT from $120 per week and on your breed’s website page for $75 per month or less than $500 per year.

• Editorial Library: Featuring thousands of editorials, all written by expert contributors, enhancing learning and engagement in our community.

• Interactive Features: Every dog becomes a “headliner,” with complete show records accessible through their dedicated pages.

WHY WE BUILT IT

• To modernize SHOWSIGHT with a state-of-the-art platform.

• To create a digital home where everyone in the dog show community can participate and feel valued.

• To foster belonging, from top breeders to newcomers.

• To revolutionize advertising and promotion, making it accessible to all.

• To enhance value and exposure beyond traditional print advertising.

• To integrate print, digital, and social media for a cohesive experience.

• To provide every dog with an evolving digital presence, showcasing photos, videos, results, and pedigrees.

• To create educational resources for all breeds, benefiting both our community and prospective owners.

• To elevate our platform to reflect the importance of the purebred dog community.

WAYS TO USE IT

• Claim Your Dog: Create a shareable webpage for your dog.

• Update Your Directory: Publicize your club or your services as a breeder, judge, or handler.

• Promote Your Club: Announce upcoming events to the community.

• Research Breed Information: Access our digital library for each AKC breed.

• Find Show Results: Stay updated on the latest results for BIS, BISS, Groups, NOHS, and Juniors.

• Advertise Wins: Share your latest victories in real-time through our digital edition.

• Read SHOWSIGHT Online: Enjoy our award-winning content on any device.

HOW IT HELPS THE COMMUNITY

• SHOWSIGHT adapts to modern communication and media consumption.

• It encourages broader participation and engagement.

• It fosters connection among community members and provides opportunities to celebrate achievements.

• It helps newcomers gain visibility alongside established exhibitors.

• It preserves accomplishments, creating a lasting digital record of participation.

• It enhances connectivity within our community.

ONGOING IMPROVEMENTS

• We’ll attend more shows and events to strengthen our relationships.

• We’ll remain committed to networking and listening to breeders, exhibitors, and clubs.

• We’ll expand our team and presence nationwide.

• We’ll continue developing our Ambassador Program to bridge connections between SHOWSIGHT and local communities.

• We’ll stay dedicated to adapting quickly to community needs and the evolving landscape of the sport.

• We’ll explore more ways to support clubs, events, and organizations that make the sport thrive.

• We’ll continue our collaboration with tech, media, and marketing experts to enhance our offerings.

THE BIGGER PICTURE

SHOWSIGHT is now much more than a magazine; we are a platform that connects, celebrates, and promotes the purebred dog community. Our aim is to foster inclusivity, providing opportunities for all—whether you’re showcasing a nationally ranked dog, celebrating a major win, or simply joining our community.

SHOWSIGHT REIMAGINED is just the beginning. As we grow with the sport, everything we do is designed with your involvement in mind. We believe everyone matters.

WE WANT TO HEAR FROM YOU!

Share your ideas, bring us your stories, and let’s build a platform that supports every participant in the sport. Your feedback is invaluable as we strive to expand our offerings and enhance our reach.

If you need assistance navigating the new site—whether it’s claiming your dog, updating your directory page, submitting editorial content, or booking an advertisement—please reach out through our Support Center, email hello@showsightmagazine.com, call (512) 541-8128, or send us a message via social media. Just reach out in a way that you are most comfortable. We are here to help!

In the upcoming months, our team will be present at various shows and events, collaborating with clubs, breeders, exhibitors, and judges. We invite you to stop by, say hello, and share your thoughts as we work together to shape the future of our community.

Thank you for your continued support as we strive to create a welcoming home for everyone in the sport of dogs.

Warm regards,

AJ ARAPOVICCEO & Publisher aj@showsightmagazine.com

DAN SAYERSExecutive Editor dan@showsightmagazine.com

DEREK GLASCreative Director derek@showsightmagazine.com

Visit us at SHOWSIGHTMAGAZINE.COM/REGISTER/.

For over 40 years, SHOWSIGHT has documented the people, dogs, and moments that define the sport of purebred dogs. Today, we’re evolving into a vibrant community hub where results become stories, breeders become mentors, achievements become history, and enthusiasts unite around a shared passion.

SHOWSIGHT celebrates the sport and the dedicated individuals behind it. Through countless conversations with community members, it’s become clearer than ever that embracing technology is essential to preserving our sport and the legacy of purebred dogs. So, we’ve developed a digital platform where every dog and every participant can have their very own dedicated webpage that’s connected to the entire community, breaking down the barriers that have kept us in our own small worlds. While longtime community members may know a few living legends, many newcomers are unaware of those who have devoted their lives to the sport. Similarly, seasoned members may not know the newer entrants who chose purebred dogs and dog shows more recently. Now is the time for us to connect with one another. Unity is essential— not only for enjoying dog shows, but also for preserving purebred dogs and fostering growth for ourselves and future generations.

SHOWSIGHT is committed to reaching millions through our digital platforms, while our print edition will continue to engage thousands of judges, breeders, and exhibitors. Our industry respects tradition, but it’s time to embrace innovation. The status quo is no longer sufficient.

When something matters, we take action—and we are doing just that!